Executive Summary Guidelines

To assist entrepreneurs in presenting their business ideas, Innova has made available the following guides that can be used in developing an effective executive summary and a comprehensive business plan.

Please consider the following suggestions and recommendations as you construct your business plan and executive summary. Use these guides as a means of organizing the ideas and details of your plan. Because every business is different, you may not need to follow the specific format. However, these guides will give you an overview of the information many investors want to see in the executive summary and the business plan.

Executive Summary Information

Innova’s Executive Summary Guidelines suggests ideas and information that should be included in the executive summary, and help you develop a condensed, but powerful summary of your entire business plan. Innova prefers to view BRIEF (one to five pages, 10 pt. font or higher) executive summaries. Remember that the executive summary creates a first impression in your reader's mind of both you and your business.

Download the Executive Summary Guidelines in PDF Format

Business Plan Guidelines

The Comprehensive Business Plan Guide provides you with a thorough explanation of the various sections of a plan. The purpose of this guide is to serve as a reference for any entrepreneur developing a business plan.

Download the Comprehensive Business Plan Guide in PDF Format

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